To be the customers’ first choice for currency exchange and money remittance.
To maintain market leadership in worldwide remittance and foreign exchange services through enhanced customer experience driven by continually upgraded technology, branch network expansions and superior service levels.
Integrity: Earn the trust and respect of our stakeholdersTeamwork: Realizing a shared vision
Customer Excellence: Customer is the lifeblood for our organization
Innovation: Redefine the customer experience
Social Commitments: Actively fulfill social responsibilities as a member of the community
Strategic Leadership: Moulding organization philosophies